DRIVEN by strong MICE business, the Henann Group of Resorts is building 10 additional properties in its stronghold Boracay, as well as Palawan and Bohol.
“MICE goes to different destinations every year. We had nothing to offer as we were only in Boracay (before) so we decided to expand,” said Isabel S Garcia, the group’s assistant vice president for sales - Boracay area.
“All our properties will have function rooms and will cater to the MICE market.”
The Filipino hotel development and management company will build five more resorts in Boracay, where it is already the biggest developer with almost 800 rooms.
Already under construction is the 110-key Henann Prime Resort, opening in 3Q2016, while the company recently broke ground for the 180-key Henann Crystal Sands and 130-key Henann Palm Beach Resort, both scheduled to open in 4Q16.
Negotiations for two more resorts in Boracay are underway.
Garcia said Henann is also investing in three properties in Palawan, including Henann Malkapuya Resort in Coron with 130 water villas and a 2017 launch date, and two hotels in Puerto Princesa that are still in the planning stage.
Over in Bohol the group soft-opened its flagship property earlier this month. The 400-key Henann Resort Alona Beach Panglao comes with an adjacent convention centre with capacity for up to 1,000 pax.
Garcia said Hennan will “test the waters” in Bohol before deciding when to open its second resort near the Bohol Beach Club, also in Panglao.